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WhatsApp Business API

A place for entrepreneurs to learn about technology, Artificial Intelligence, tools, and processes covering customer service and sales.

3 published posts

An empty office desk at the end of the workday, with a personal phone facedown and a chair pulled away, while a monitor in the background displays the company’s customer service dashboard with customer conversations organized.

Sales Reps Out of Control: How to Prevent Losing Customers

When conversations stay on a sales rep’s phone, customers go with them. See how to centralize customer service with AI and keep control of your customer base.

Gabriel Borges Aguiar · October 15, 2026 · 7 min read

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A sales manager in an office reviews a dashboard of WhatsApp conversations, SLA and sales pipeline on a monitor while the team serves customers in the background.

Sales governance

Sales governance: how to stay in control when deals happen on WhatsApp

Gabriel Borges Aguiar · September 28, 2026 · 6 min read

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Salesperson in an office at night looking at a smartphone where a WhatsApp conversation is being answered automatically by artificial intelligence, with a leads and sales dashboard in the background

Sales response time

Sales response time: why leads go cold on WhatsApp and how AI keeps the opportunity alive

Gabriel Borges Aguiar · September 25, 2026 · 7 min read

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